MailChimp LogoThis plugin works with GT-Vouchers for GeoDirectory and allows you to add to an email list managed by MailChimp. For each voucher downloaded, the email address can be automatically added to any one of your lists.

By doing this, you as the site owner have the option to sent targeted marketing emails to previous coupon downloaders. You could set up lists by industry (restaurant, hotel, karate teachers etc) and group emails that way, or set up a list per listing and charge listing owners to send email blasts to those lists.

Using a few well designed templates stored in your MailChimp account, or even some of their default ones, you can drive extra traffic to the vouchers or listings on your site, or even directly to your client’s locations.

Note: This is an add-on to GT-Vouchers only. It cannot be used alone.

What is MailChimp?

MailChimp is an email marketing & management platform. They say “the money is in the list” – meaning that if you have a list of qualified or interested contacts, you can market new services or ideas for existing products to them. Increasing the value of your product and leading to more sales.

MailChimp provides clean looking signup forms to grow your list in other parts of your site. Their library of templates are nice and modern looking, with amazing amounts of flexibility and customization, even if you’re not a designer.

One reason MailChimp is awesome is their “Free Forever” starting point. The limits of the free plan are simple: up to 2,000 subscribers and 12,000 emails per month. Some of the cooler features are missing, but by the time you need those or have to start paying, you should be making more money than this subscription requires. Even their first level paid plan at $20/month allows for unlimited email sending!